What does Broadcast Audience Research Council do?
BARC (Broadcast Audience Research Council) India is an industry body set up to design, commission, supervise and own an accurate, reliable and timely television audience measurement system for India. It currently measures TV Viewing habits of 210 million TV households in the country, using 44,000 sample panel homes.
Who is the current CEO of Broadcast Audience Research Council?
Nakul ChopraBroadcast Audience Research Council / CEO
How do I check my TRP rating?
TRP is a measurement to measure and evaluate the viewership of any television serial. It is basically a tool through which the team of the serial understands how much the serial is getting popular among the viewers….Top 5 Serials on TRP Ratings Week-06.
| Rank | 4 |
|---|---|
| Name of the Serial | Imlie |
| Channel | Star Plus |
| TRP | 2.8 |
Who is Nakul Chopra?
Nakul Chopra, who has been appointed as the incoming CEO, joined the BARC India Board in 2016 and was subsequently appointed the Chairman of the company (2018-19). In January 2020, he was appointed a member of its Oversight Committee. BARC will benefit from his wealth of knowledge and experience of over four decades.
Is BARC a government body?
Bhabha Atomic Research Centre ( BARC ), Department of Atomic Energy,Government of India.
What is Tam and BARC?
Cliched as it may sound but the merger between Broadcast Research Audience Council (BARC) and TAM Media Research Pvt Ltd (TAM) is nothing but old wine in a new bottle.
What is the difference between Sam and TAM?
TAM or Total Available Market is the total market demand for a product or service. SAM or Serviceable Available Market is the segment of the TAM targeted by your products and services which is within your geographical reach.
What is Tamtv?
TAM Media Research is a joint venture company between AC Nielsen and Kantar Media Research/IMRB. It is one of the two television Audience measurement analysis firms of India (the other being aMap). Besides measuring television viewership, TAM also monitors advertising expenditure through its division AdEx India.
What is broadcast Audience Research Council’s corporate identification number and email address?
Broadcast Audience Research Council’s Corporate Identification Number is (CIN) U73100MH2010NPL265172 and its registration number is 265172.Its Email address is [email protected] and its registered address is GROUND FLOOR, ROSE COTTAGE COMPLEX PAREL, 61,DR. S. S. RAO ROAD, MUMBAI Mumbai City MH 400012 IN , – , .
When did BARC India start measuring TV viewers?
In October 2015, it started measuring All India TV homes (TV viewers in urban and rural India) BARC India was planned and executed as an alternative to TAM Media Research Pvt. Ltd, the audience measurement system put in place by information and insights firm Nielsen and Kantar Media, a WPP company.
What is the broadcast India survey?
BARC India’s Broadcast India Survey is an annual research study that gathers specific details of households and individuals to be used together with Census data in the preparation of universe estimates for TV audience characteristics – geographic, demographic, socio-economic status, etc.
What is the world’s largest television audience measurement service?
The company was incorporated in 2010 and is based in Mumbai, India. With the viewership habits of over 197 million TV households (accounting for 836 million TV viewing individuals) [1] being analysed by BARC India, it is the world’s largest television audience measurement service.