What is HubSpot smart content?
Smart content modules display different versions of your content based on viewer category. For example, you could create alternatives for visitors from a specific country or those viewing on a mobile device. Learn more about which modules are eligible for smart content in emails, blog posts, pages, and templates.
How do I use HubSpot smart content?
How to Use Hubspot Smart Content within a Custom Module
- First, navigate to the asset you want the Smart Content on, and find the module within it that you’re planning on adding it to.
- Click “Smart Rules” and “Add”.
- Then you add your rule based on the category you choose.
- Press save, and that’s it.
What is a smart content?
Smart content, also referred to as dynamic content, is website content that changes based on the interests or past behavior of the viewer. Smart content is designed to offer a more relevant and personalized experience to your website visitors — one that static content can’t provide.
How do I create a dynamic content in HubSpot?
Create dynamic pages
- Navigate to your content:
- Hover over a page and click Edit.
- In the content editor, navigate to the Settings tab.
- Click Advanced Options to expand additional settings.
- In the Dynamic Pages section, click the Data source dropdown menu and select a source.
What is a smart goal HubSpot?
A SMART goal stands for: Specific – Your goal should be unambiguous and communicate what is expected, why it is important, who’s involved, where it is going to happen and which constraints are in place. Measurable – Your goal should have concrete criteria for measuring progress and reaching the goal.
How do you write smart content?
How do you make smart content?
- Targeting demand/discovery.
- Always optimized and always-on.
- Integrated and efficient content workflow for content and conversion.
- Profitable.
What are the features of smart content?
Content that changes dynamically according to the targeted customer segment is termed “smart content.” Content can be customized according to customer demographics and characteristics. Personalization, better targeting, automatic optimization, and measurability are some advantages of dynamic content.
Does HubSpot have dynamic content?
Dynamic content provides the power you need, with the flexibility you crave. Use CMS Hub to regain control over your website — so your team can focus on customer experiences, not website management. See why over 113,000 customers use HubSpot to make marketing more human at scale.
How do I create a smart form in HubSpot?
Create a smart form on your landing page or website page
- In your HubSpot account, navigate to your landing pages or website pages.
- Hover over an existing page and click Edit.
- In the content editor, click the form module.
- In the left panel, click +Add smart rule.
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What is unique about HubSpot?
HubSpot’s software uses smart webpages, CTAs and forms that are uniquely tailored to individual leads and the pain points they experience as they convert into customers – the ultimate in a personalized sales experience.
Although it may sound complicated, the theory of smart content is simple in nature. Using the cookies stored in a visitor’s browser, HubSpot attempts to identify a visitor coming to your site. If no previous HubSpot cookie exists, HubSpot buckets the visitor as an unknown contact.
How does HubSpot use smart rules to match visitors?
After looking at their device presets and IP address, HubSpot will match a visitor against a piece of content’s smart rules and show the correct asset. Currently, HubSpot Marketing Hub Professional and Enterprise customers can create smart CTAs, forms, and rich text modules on landing pages, website pages, or in email.
How to create a smart module in HubSpot?
In your HubSpot account, navigate to Marketing > Files and Templates > Design Tools. In the finder, select the template. In the layout editor, click the module. In the inspector, click the More dropdown menu and select Make module smart. In the dialog box, click the Show different content based on dropdown menu and select a rule type.
How do I create a smart landing page in HubSpot?
Landing Pages: In your HubSpot account, navigate to Marketing > Landing Pages. Blog: In your HubSpot account, navigate to Marketing > Website > Blog. Hover over a post or page and click Edit. In the content editor, click the module you want to make smart. In the sidebar editor, click Add.