What is the difference between ethnography and contextual inquiry?
Ethnographic research is the professional practice of stepping outside of one’s own bubble and into someone else’s reality. Contextual inquiry is a method of practicing being present with users.
What is contextual inquiry method?
Contextual inquiry is a type of ethnographic field study that involves in-depth observation and interviews of a small sample of users to gain a robust understanding of work practices and behaviors.
What is ethnography in teaching?
The ethnographic study of education combines participatory research methodologies, theoretical engagement, and a richly descriptive genre of writing to depict the lived, everyday complexities of learning in all its forms. Participant observation is integral to many—but not all—ethnographers.
What is the difference between contextual inquiry and usability study?
In a usability test, you usually have all users try to complete the same scenarios resulting in comparative data from several people trying the same thing. In contextual interviews you watch people’s behavior in their own environment doing their own tasks.
What is ethnographic inquiry?
Ethnographic inquiry proposes an approach to the study of teacher preparation, placing the focus on the subjects’ everyday experiences. It offers a specific point of view focused on the complexity of training processes, from the subjects’ perspective.
What is a contextual observation?
Contextual Inquiries combine classical in-depth interviews with an observation of the users in the actual context of use. They are a suitable method to understand the users’ needs and requirements and to reveal environmental influences on the interaction with a product.
How long is a contextual inquiry?
approximately two-hour
A contextual inquiry interview is usually structured as an approximately two-hour, one-on-one interaction in which the researcher watches the user in the course of the user’s normal activities and discusses those activities with the user.
How do you use contextual inquiry?
Here are some simple steps to conducting contextual inquiry yourself:
- Identify your key research questions.
- Find a participant.
- Play your role.
- Identify shortcuts or heuristics participants use.
- Review your notes and reflect on your observations.
What is school ethnography?
School ethnography is a qualitative research method through which the researcher immerses herself in the life of the school, usually for an extended period, and through observation, interviews, and analyses of artifacts and documents explores questions about life in school.
Why ethnography is important in education?
Importantly, ethnography addresses the “need to find ways to document, analyze, and represent, not just the culture of students, but the way culture mediates teachers’ understanding of their classrooms” (Spindler 2006, 274).
What is ethnography example?
A classic example of ethnographic research would be an anthropologist traveling to an island, living within the society on said island for years, and researching its people and culture through a process of sustained observation and participation.